Search Engine Optimisation – Melbourne SEO
Search engine optimisation (SEO) is the process of improving the relevancy of your website content, structure and back links to rank above your competitors for key search terms. At BeVisible we understand SEO marketing and we know exactly how to rank your website on leading search engines like Google, Bing and Yahoo.
BeVisible SEO is not just about driving highly qualified, conversion-ready customers to your site – it’s about making your business money through more sales and greater marketing efficiency. We are located in Melbourne and can offer SEO services in Melbourne and also the rest of Australia.
We believe SEO is the single most important marketing investment your business will make.
Google SEO – top of the first page
With over 13m Australians online and 92% using Google as their search engine of choice, ranking at the top of the first page of Google has become the most powerful online real estate on the Internet.
Research shows that 85% of websites are found via search engines and that ranking number 1 can give you up to 14 times more traffic than ranking at number 10. With more and more businesses investing heavily in online, competing for that coveted ranking at the top of page one has never been more important, nor the urgency to take immediate action so great.
Introducing BeVisible – an SEO company with a difference.
Here’s how we can help:
- We start with Strategy: We take the time to listen and understand where you want your business to be in the short, medium and long term. Using a blend of extensive market knowledge, Internet marketing expertise, proprietary methodology and sound commercial acumen, we devise strategies that will meet your business objectives as your business grows into the future. Engaging BeVisible is engaging a partner who understands more than just SEO – we understand how to win the market.
- We get you results: At BeVisible, we focus on results – results that are visible online through top organic search engine rankings and results that are visible on your bank balance. From day one, we focus 100% on ROI. We rank you only for highly profitable ‘money terms’ that maximise sales conversion and that become the core revenue drivers for your business.
- We go further: At BeVisible we don’t just get you top SEO rankings; we consult your entire online processes, from value proposition through to conversion and customer retention. We help your business develop its marketing processes to move customers efficiently down the sales conversion funnel, leaving your business with more effective sales conversions and more streamlined marketing processes. Few (if any) other SEO companies can provide you with the same deep level consulting to maximise your return on investment.
- We use best practise: Best practise SEO is about future-proofing your business and your investment. The SEO experts at BeVisible uses only white-hat techniques favoured by the search engines that will set your business up for success in the long term. Best practise is also about integrated campaigns. At BeVisible, we believe SEO is the cornerstone of a multi-layered Internet Marketing solution, encompassing the right blend of SEO, PPC, Maps Optimisation, Social Media, web design and email marketing and we tailor solutions accordingly – whichever suits the needs of your company best.
- We are exclusive: We are only interested in partnering with a small number of select clientele who wish to benefit from premier SEO consulting. Our approach is 100% focussed on long-term partnering and we never see clients as a once off prospect. Exclusivity means we get to spend more time with you to create winning solutions and maximise your ROI.
Your website is your most precious marketing asset and you need advice you can trust. If you want to win in crucial markets, choose the experts with the proven track record, experience and acumen to help you succeed. Be smart, be successful. Choose BeVisible.
SEO companies in Australia sometimes promote themselves by focusing on ‘guaranteed page 1 rankings’ and generally, their depth of consultancy stops there. It’s a marketing gimmick generally offered by the lower end of the market and it works for some businesses that are nervous about investing in SEO for the first time.
The offer of guaranteed rankings appears to offer reassurance. However, it’s important to take the ‘smoke and mirrors’ out of the equation and understand the key elements behind a successful SEO strategy.
Firstly, it’s important to understand that ‘guaranteed ranking’ is no guarantee of success. Ranking for keywords without traffic is like bragging about having the best spot for fishing when there are simply no fish in the pond.
Ranking for keyphrases alone is not enough – there must be a significant volume of traffic for that keyphrase and the keyphrase must have commercial intent. This is what’s known as a ‘money term’. Secondly, even if you do rank for keyphrases with commercial intent, there is still no guarantee of success.
Bringing in traffic without conversion is just as useless as ranking without volume or commercial intent. If you don’t have the right triggers, copy, calls to action and processes in place on your website, you won’t turn visitors into sales and sign-ups.
This is where BeVisible is different. We don’t just rank your website for the most powerful money terms in your industry, we consult your entire online marketing process’ to maximise sales and streamline efficiency. Simply put, we go further.
It begins with driving highly qualified, ready-to-buy customers to your website. We devise strategies to maximise sales opportunities by up-selling and cross-selling at the point of sale. We then devise strategies to retain and grow your customer base to ensure your existing customers keep coming back for more.
At BeVisible, we understand that SEO is a critically important part of a larger, more complex equation.
Many SEO companies do understand and apply best practise (the ‘kids and the cowboys’ school of “guaranteed” SEO notwithstanding) and they will all tell you they are the best, but at the end of the day, the best SEO company is the one who can make you the most money! That’s where experience, market knowledge and sound commercial acumen come in.
Bragging about technical brilliance is largely irrelevant because SEO is actually a marketing skill and when it comes to marketing there is simply no substitute for expertise. The only thing that matters as an investor is whether you’re working with the right team and the right strategy to make your business money. It’s that simple.
Call BeVisible on 03 8683 7024 now.